OpenAI’s supposedly ‘leaked’ Super Bowl ad with ear buds and a shiny orb was a hoax

Vector illustration of the Open AI logo.

As if OpenAI didn't have enough drama around the Super Bowl and advertising, as the game wound down, word spread of a "leaked" ad that actually wasn't leaked at all; it was just a fake. Screenshots of a now-deleted Reddit thread told the tale of a frustrated employee who, while posting about how upset they were because the ad they'd worked on didn't run, accidentally leaked the entire advertisement video, seemingly showing Murderbot star Alexander Skarsgård with what could have been OpenAI's first hardware device, portrayed as a shiny orb that went with some wraparound earbuds.

OpenAI president Greg Brockman commented on X with a tweet cal …

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