The EFF is publicly shaming tech companies for dragging their feet on privacy

EFF encrypt it already campaign banner
Credit: Electronic Frontier Foundation
TL;DR
  • The Electronic Frontier Foundation’s new “Encrypt It Already” campaign pressures Apple, Google, Meta, and others to make strong encryption the default.
  • EFF is calling out stalled features like encrypted group chats, cross-platform RCS security, and private DMs on newer platforms.
  • EFF is giving people tools and templates to publicly demand better privacy from major platforms.

The Electronic Frontier Foundation has started a new campaign urging major tech companies to keep their privacy promises and make strong encryption the default for everyone.

In a move that echoes its 2019 “Fix It Already” campaign, the digital rights nonprofit is calling out specific failures from Apple, Google, Meta, and others, challenging them to turn vague commitments into concrete privacy features for everyone.



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